Successful change management with powerful and empathetic writing

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Writing to communicate change

Who is it for?
Anyone who is involved in communicating change to employees or transforming organisations.

What level is it for?
Any level. We tailor the content to meet participants’ needs, communications and backgrounds.

When and where
Date arranged around you. We can train at your workplace, anywhere in the world, or train your team remotely online.

Course length
Flexible, typically one day.

Delegates
We can train from four people up to your entire organisation. Each session has a maximum of ten delegates.

Let’s talk about your course

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Changing the way people work or how organisations deliver services requires significant investment. Without effective communications, this investment can be wasted.

Keeping your internal stakeholders informed and supported through change is critical, and this requires strong, clear and, at times, compassionate writing. It is a fundamental of good change management and of communicating change in an organisation.

This course covers essential techniques, including writing with empathy for your employees, achieving positive outcomes when delivering bad news and writing for different channels such as intranet, instant messaging and email.

A key feature of this course is that all delegates receive our unique pre-course writing analysis. This covers 15 different areas of writing skills and helps us tailor the training to the delegates’ precise writing needs, delivering long-lasting business benefits.

By the end of Writing to communicate change, attendees will be able to:

understand the emotions employees experience when faced with change and tailor their writing accordingly
remove ‘project speak’ and make content accessible and easy to read for all internal audiences
build a logical structure for all change communications
learn how to get key messages read by audiences at different levels within an organisation
use different channels more effectively
deliver key messages – whether good or bad – in a way that achieves a positive response from your employees
avoid common grammar traps and proofread internal communications content for errors.

Learn all about this course

Get the full course guide (PDF)

Enquire about this course

Call +44 (0)1273 732 888 or send us a message