High-impact business writing


People today are busier than ever. Despite the credit crunch (or because of it), getting attention is still almost as difficult as getting money. Finely tuned business-writing skills give you a real advantage when you need to get people to sit up and take notice.
Make everything you write count
In this intensive, practical session, an expert trainer will show you how to produce effective business writing quickly, and get your documents to the top of the pile. You can apply the methods we teach to all areas of your business: proposal writing, reports, letters and emails.
Work on your own writing
The trainer will also analyse one of your documents before the course, to show you which particular skills to focus on if you want to make the biggest impact.
Like all our courses, this one is highly practical. Our ultimate aim is not just to demonstrate new techniques but to make sure you can apply what you learn to your own writing. In business, it’s the end result that counts, after all.
Call us on +44 (0)1273 732 888 or email us to find out more.
- What you'll learn
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In this intensive, one-day course, you'll learn how to:
- set a clear objective
- build a logical structure
- get your key messages across
- choose an appropriate style
- establish and build rapport
- keep readers reading
- make your writing more readable
- write confidently and clearly
- construct sound, clear sentences
- use punctuation logically and helpfully
- be sure of your grammar
- leave a positive last impression.
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In this intensive, one-day course, you'll learn how to:
Sample writing courses
- Business report writing
- A must for producing concise, well-organised reports
- Customer-centred letter writing
- How to handle complaints and get the tone right with formal letters
- Effective email writing
- Making sure your messages are read – and acted on
- Effective team communications: creating a voice
- How to edit sensitively and manage multiple contributions
- Essential grammar and punctuation training
- Refresher session on all the basics you never learnt at school
- High-impact business writing
- How to get your documents read first: planning, structure and using plain English
- High-impact presentation writing and speech writing
- The secrets behind confident, compelling public speaking
- High-impact tenders and writing sales letters
- The best option if you need to persuade or influence people
- Persuasive project proposal writing
- Maximising your chances of getting your project off the ground
- Technical writing
- Communicating complex information concisely – without dumbing down
- Writing for the media
- Tips and technique for writing news, features and press releases
- Writing for the public sector
- Ensuring your voice is heard by the right people in the right way
- Writing web content with clout
- Does what it says on the tin

