High-impact presentation writing and speech writing


Presentations: love them or hate them, they are an important part of professional life – whether to inspire, motivate, change minds or simply report back to your peers.
Really saying something
A successful presentation is as much about what you say as how you say it – something that most presentation skills courses overlook. Yes, your delivery and appearance are crucial. And yes, being a confident speaker helps. But you still need to captivate your audience with your content. In short, you need a combination of writing and presentation skills.
Writing for presentations
In our presentation and speech-writing course, you will learn how to capture and keep your audience’s attention. Without relying on PowerPoint. To inspire people, you need to appeal to their values. To carry them, you need pace and rhythm. To change minds, shape visions or even tell everyone what you do all day, you must choose and order your words carefully
Call us on +44 (0)1273 732 888 or email us to find out more.
- What you'll learn
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Our writing and presentation skills programme will show you how to:
- use the techniques of the best speech-writers
- avoid Death by PowerPoint
- tailor your talk to your audience
- build an effective structure
- create an intro that grabs your audience
- keep people with you (and awake!)
- write a strong, memorable ending
- use rhythm and ‘colour’, and avoid weak words
- punctuate for speech
- know when – and how – to ring the changes
- design slides that work
- influence and inspire your audience
- write attention-grabbing ‘two-liners’ to promote your talk.
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Sample writing courses
- Business report writing
- A must for producing concise, well-organised reports
- Customer-centred letter writing
- How to handle complaints and get the tone right with formal letters
- Effective email writing
- Making sure your messages are read – and acted on
- Effective team communications: creating a voice
- How to edit sensitively and manage multiple contributions
- Essential grammar and punctuation training
- Refresher session on all the basics you never learnt at school
- High-impact business writing
- How to get your documents read first: planning, structure and using plain English
- High-impact presentation writing and speech writing
- The secrets behind confident, compelling public speaking
- High-impact tenders and writing sales letters
- The best option if you need to persuade or influence people
- Persuasive project proposal writing
- Maximising your chances of getting your project off the ground
- Technical writing
- Communicating complex information concisely – without dumbing down
- Writing for the media
- Tips and technique for writing news, features and press releases
- Writing for the public sector
- Ensuring your voice is heard by the right people in the right way
- Writing web content with clout
- Does what it says on the tin

