High-impact tender and sales-proposal writing (open)
Writing a tender or bid is a key part of winning new business, as is writing sales letters. Yet many people see it as a chore – an obstacle between the ‘real’ work of meeting the client and closing the sale.
Silent salesforce
But perfecting the art of good sales proposal writing can move you closer to a sale even while you’re busy pursuing other opportunities. A cracking sales letter keeps on working long after you’ve stopped talking.
And for formal tender writing, good drafting skills are essential: you won't even get past the pre-qualification stage if your bid writing lets you down.
Gain the winning edge
Discover the secrets to a truly persuasive sales proposal. This open course is designed to make writing tenders and sales letters quick, easy and effective.
Book a place on our 24 November course and receive a 10% discount.
- What you'll learn
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Suitable for anyone writing or contributing to proposals, competitive bids or other sales documents, this one-day tender and sales-proposal writing course will show you how to:
- set a clear objective
- build a persuasive structure
- get your key sales messages across
- focus on the ‘win themes’
- use executive summaries to sell to decision makers
- write persuasively at all times
- manage multiple contributions to the bid-writing process
- choose an appropriate style for tenders, sales letters or proposals
- address the client’s or prospect’s needs
- establish and build rapport
- write confidently and clearly, for impact
- construct sound, clear sentences
- ensure your grammar and punctuation don’t let you down
- choose a clear, consistent layout
- use graphics to draw clients in to the sales document
- focus on relationship building and speed up the sale.
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Where?
We run open courses at our central London training venue, the School of Oriental and African Studies (SOAS).
10 Thornhaugh Street
Russell Square
London
WC1H 0XG
How? Booking
Booking is easy – just choose one of the following options:
- Call us on + 44 (0)1273 732 888
- Send us an enquiry using our contact form.
Details
- London
- Date: 03-June-2010
- Cost: £495.00 + VAT
- Book Now