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Write Away e-bulletin

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May 2010

Write Away is now available to take away: find out how in this month’s edition, along with why commas might give you pause and how three minutes might save your document – or even your reputation.

Also for May, Rob Ashton shows how sharpening your writing skills can put you ahead of the pack in the sales jungle. We launch the Emphasis research centre by looking at tomorrow’s business writers today, and put the Department of Health under the microscope in Ban the bull.

Download a PDF version of Write Away


  • Students plagued by poor grammar

    We launch the Emphasis Research Centre with a study on students' writing. Today's graduates will be tomorrow's business writers. But are students always encouraged to write in a style that will serve them (and their future clients) best in the world beyond the lecture hall?
  • Ban the bull

    We’re back in the business-speak bull-pen. And it’s the Department of Health’s turn to be branded – and tamed.
  • Pause for commas

    It’s possible that you don’t give much thought to the comma. But take a moment to find out why you ignore it at your peril.
  • Quick tips: how to proofread

    Perfect your proofreading with our quick audio tips: business-writing advice that fits into your busy life.
  • Ahead of the pack

    Great writing skills are a great way to become a recognised industry expert.
  • A winning pitch

    Writing pitches is not something that lawyers can afford to skate over, says a guest blog on the Law Society Gazette's website.

    Emphasis CEO Rob Ashton argues that in the current economic climate, a well-argued and well-written pitch document is more critical than ever to win and retain business.

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