Writing public sector bids and tenders
Well-written bids and tenders are key to securing any new business. But winning work in the public sector can be particularly challenging.


Overview
In this specialist, risk-averse area, you have to be able to prove you’re the right team for the job with every word. It takes concise, compelling and evidence-based writing to meet rigorous specifications and build the kind of strong, persuasive case that will see off the competition.
That’s why we developed this course. It will show your team how to plan, structure and write targeted public sector bids and tenders – so you can be confident of winning your next contract.
Outcomes
A course will always be more effective when it’s directly relevant to the documents that your team writes day to day. So, before any in-house training, we review examples of the team’s previous bids or tenders together with the original RFP (request for proposal) or ITT (invitation to tender) and use these to tailor the materials.
By working through exercises based on real-life examples, your team will understand exactly how to apply what they learn to their work.
On this course, your team will learn how to:
- fully answer the questions in a public sector brief, ITT, or RFP
- engage all readers – from senior public sector executives to procurement teams
- use win themes and highlight benefits that are meaningful to public sector clients
- build and structure key messages that are tailored to public sector organisations
- avoid misusing boilerplate text
- bring together multiple contributions to make a winning argument
- spot embarrassing errors in a bid before it’s sent to the client.
A key feature of this course is that all attendees receive our unique pre-course writing analysis. This covers 15 different areas of writing skills and helps us ensure the training meets attendees’ precise writing needs, while allowing for rapid, targeted improvements.
Who's it for?
Any teams who have to write persuasively to win business in the public sector.
Find the training that fits
For individuals
Book one to three people on one of our public courses. With a maximum of eight learners per course.
For groups
Train four or more people (up to your whole organisation) with in-house training designed for your team and your needs.
Tailored to you
Individual writing analysis
We'll analyse each attendee's writing across 15 different areas
Expert trainers
Each with 15+ years' experience as professional writers, editors and coaches
Individual coaching
Expert one-on-one feedback with personalised insights embeds learning
AI writing
Learn how to get the most from AI tools: supercharge your writing without losing your human edge
Tailored content
Course content built around your specific learning objectives
Real-world examples
Activities and exercises modified to use your team's documents
Where
Online virtual classroom
Online or in-person
Duration
One day
Tailored to you
Price
£495
per person + VAT
Get a quote
for your bespoke course
Course programmes
For individuals
Book one to three people on one of our public courses. With a maximum of eight learners per course.
For groups
Train four or more people (up to your whole organisation) with in-house training designed for your team and your needs..
For groups
Train four or more people (up to your whole organisation) with in-house training designed for your team and your needs.
Individual writing analysis
We'll analyse each attendee's writing across 15 different areas
Expert trainers
Each with 15+ years' experience as professional writers, editors and coaches
Individual coaching
Expert one-on-one feedback with personalised insights embeds learning
AI writing
Learn how to get the most from AI tools: supercharge your writing without losing your human edge
Tailored content
Course content built around your specific learning objectives
Real-world examples
Activities and exercises modified to use your team's documents
Where
Online or in-person
Duration
Tailored to you
Course programmes
Price
Get a quote
for your bespoke course
For individuals
Book one to three people on one of our public courses. With a maximum of eight learners per course.
Individual writing analysis
We'll analyse your writing across 15 different areas
Individual writing analysis
We'll analyse each attendee's writing across 15 different areas
Expert trainers
Each with 15+ years' experience as professional writers, editors and coaches
Individual coaching
Expert one-on-one feedback with personalised insights embeds learning
AI writing
Learn how to get the most from AI tools: supercharge your writing without losing your human edge
Tailored content
Course content built around your specific learning objectives
Real-world examples
Activities and exercises modified to use your team's documents
Where
Online virtual classroom
Duration
One day
Course programmes
Price
£495
per person + VAT
Register your interest
We do not currently have any spaces available for individuals to book on this course.
We usually schedule new course dates around two to three months ahead of the date the course will run. If you would like to be contacted as soon as places on this course become available, then please register your interest below.

![biz_case_course_banner9_5[1] Gary delivering a business-writing course](https://www.writing-skills.com/wp-content/uploads/2024/12/biz_case_course_banner9_51-e1749054367470.jpg)

