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High-impact business writing with AI

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Choose from three formats: prescheduled trainer-led courses open to anyone, self-paced online learning and tailored in-house courses built around your needs.

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Whether your next task is a report, a press release or a presentation, a little help goes a long way. Find actionable, expert guides and tips in our Knowledge Hub.

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Useful information

If you’re considering our training, these pages will give you a fuller picture of what we do and how we do it – and how it can help you or your team.

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Emphasis is the UK’s leading business-writing training company, offering specialist business-writing training and consultancy services to private and public sector organisations all over the world.

About us

Emphasis has been training companies and individuals in how to make their communication work for 25 years. Find out more about our story and our work below.

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About Us

Presentation writing

Giving presentations is a key part of professional life. And to achieve your goals, you need more than just confidence: you need a compelling presentation.

Overview

Giving presentations is a key part of professional life. The skill can be crucial to career progression, whether you are proposing solutions to clients, presenting to the board or pitching for new business.

Your team may need to inform, persuade or inspire action when they present. But to achieve their goals, they need more than just confidence: they need a compelling presentation. Writing for a live audience is a different skill to writing for the page.

This bespoke, interactive presentation-writing course will show your team how to plan, design and create presentations that engage audiences from the beginning. They’ll also learn how to leave their listeners with a clear and powerful lasting impression – and ready to take the right action.

We’ll tailor the course content and exercises to the kinds of presentations your team make, ensuring they get the maximum impact from the session.

They’ll learn how to structure a presentation that tells an engaging story and the language techniques that will make their message memorable and persuasive. And they’ll understand how to transfer their presentation skills online, in order to deliver effective presentations remotely via Zoom or other platforms.

Outcomes

By the end of their bespoke presentation-writing course, attendees will know how to:

  • identify their goals and key message and how to build their content around them
  • research and plan engaging presentations pitched perfectly for their audience
  • create a logical flow that carries the audience with them
  • structure a truly persuasive presentation
  • start and end strong, and leave the audience with a powerful lasting impression
  • use memorable, visual language to inform, inspire or persuade
  • design effective PowerPoint slides to support and enhance their presentation
  • handle challenging questions from the audience
  • deliver clear and engaging presentations online, such as over Zoom.

For up to a year after the training, delegates can submit a script, slide deck or recording of a presentation for us to provide feedback on – to support them as they put their new skills into practice.

Who's it for?

Our in-house presentation-writing courses are suitable for teams who write presentations of any kind, whether they need to persuade, inform, inspire or update their audience.

Both junior and senior professionals will benefit. We’ll tailor the content to your level and goals for presenting.

Find the training that fits

For individuals

Book one to three people on one of our public courses. With a maximum of eight learners per course.

For groups

Train four or more people (up to your whole organisation) with in-house training designed for your team and your needs.

Tailored to you

Individual writing analysis

We'll analyse each attendee's writing across 15 different areas

N
N

Expert trainers

Each with 15+ years' experience as professional writers, editors and coaches

N
N

Individual coaching

Expert one-on-one feedback with personalised insights embeds learning

N
N

AI writing

Learn how to get the most from AI tools: supercharge your writing without losing your human edge

N
N

Tailored content

Course content built around your specific learning objectives

K
N

Real-world examples

Activities and exercises modified to use your team's documents

K
N

Where

Online virtual classroom

Online or in-person

Duration

One day

Tailored to you

Price

£

per person + VAT

Get a quote

for your bespoke course

Course programmes

For individuals

Book one to three people on one of our public courses. With a maximum of eight learners per course.

For groups

Train four or more people (up to your whole organisation) with in-house training designed for your team and your needs..

For groups

Train four or more people (up to your whole organisation) with in-house training designed for your team and your needs.

Individual writing analysis

We'll analyse each attendee's writing across 15 different areas

N
N

Expert trainers

Each with 15+ years' experience as professional writers, editors and coaches

N
N

Individual coaching

Expert one-on-one feedback with personalised insights embeds learning

N
N

AI writing

Learn how to get the most from AI tools: supercharge your writing without losing your human edge

N
N

Tailored content

Course content built around your specific learning objectives

N

Real-world examples

Activities and exercises modified to use your team's documents

N

Where

Online or in-person

Duration

Tailored to you

Course programmes

Price

Get a quote

for your bespoke course

For individuals

Book one to three people on one of our public courses. With a maximum of eight learners per course.

Individual writing analysis

We'll analyse your writing across 15 different areas

N
N

Individual writing analysis

We'll analyse each attendee's writing across 15 different areas

N
N

Expert trainers

Each with 15+ years' experience as professional writers, editors and coaches

N
N

Individual coaching

Expert one-on-one feedback with personalised insights embeds learning

N
N

AI writing

Learn how to get the most from AI tools: supercharge your writing without losing your human edge

N
N

Tailored content

Course content built around your specific learning objectives

K

Real-world examples

Activities and exercises modified to use your team's documents

K

Where

Online virtual classroom

Duration

One day

Course programmes

Price

£

per person + VAT

Register your interest

We do not currently have any spaces available for individuals to book on this course.

We usually schedule new course dates around two to three months ahead of the date the course will run. If you would like to be contacted as soon as places on this course become available, then please register your interest below.

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