High-impact business writing

People today are busier than ever. Despite the credit crunch (or because of it), getting attention is still almost as difficult as getting money. Finely tuned business-writing skills give you a real advantage when you need to get people to sit up and take notice.

Make everything you write count

In this intensive, practical session, an expert trainer will show you how to produce effective business writing quickly, and get your documents to the top of the pile. You can apply the methods we teach to all areas of your business: proposal writing, reports, letters and emails.

Work on your own writing

The trainer will also analyse one of your documents before the course, to show you which particular skills to focus on if you want to make the biggest impact.

Like all our courses, this one is highly practical. Our ultimate aim is not just to demonstrate new techniques but to make sure you can apply what you learn to your own writing. In business, it’s the end result that counts, after all.

Call us on +44 (0)1273 732 888 or email us to find out more.


  • What you'll learn
    • In this intensive, one-day course, you'll learn how to:
      • set a clear objective
      • build a logical structure
      • get your key messages across
      • choose an appropriate style
      • establish and build rapport
      • keep readers reading
      • make your writing more readable
      • write confidently and clearly
      • construct sound, clear sentences
      • use punctuation logically and helpfully
      • be sure of your grammar
      • leave a positive last impression.

Sample writing courses

Business report writing
A must for producing concise, well-organised reports
Customer-centred letter writing
How to handle complaints and get the tone right with formal letters
Effective email writing
Making sure your messages are read – and acted on
Effective team communications: creating a voice
How to edit sensitively and manage multiple contributions
Essential grammar and punctuation training
Refresher session on all the basics you never learnt at school
High-impact business writing
How to get your documents read first: planning, structure and using plain English
High-impact presentation writing and speech writing
The secrets behind confident, compelling public speaking
High-impact tenders and writing sales letters
The best option if you need to persuade or influence people
Persuasive project proposal writing
Maximising your chances of getting your project off the ground
Technical writing
Communicating complex information concisely – without dumbing down
Writing for the media
Tips and technique for writing news, features and press releases
Writing for the public sector
Ensuring your voice is heard by the right people in the right way
Writing web content with clout
Does what it says on the tin
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