Proposal analysis

Learn from the strengths and weaknesses in previous proposals to win more future bids
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How it works

Improving your bid team’s ability can make a huge difference to a company’s bottom line. Winning just one extra bid as a result could add millions or even hundreds of millions (depending on your typical contract values). The effect of a rise in overall win rate across an entire year can be truly transformative.

If you’re looking for this kind of far-reaching change, our proposal analysis will help you understand the strengths and weaknesses of recent proposals and how to improve all your future output.

We’ll ask you to provide a copy of the proposal, the tender documents and either the documented win plan or a summary of it.

Then, one of our expert bid consultants will measure your previous submissions based on:

– compliance
– customer focus
– competitiveness
– persuasiveness
– ease of evaluation
– writing
– design
– structure.

As part of the analysis, we’ll identify specific parts of the proposal which could be strengthened. We’ll discuss these with you to identify what might be behind these weaker areas – such as individual capability, lack of time or resources, or lack of customer insight.

At the end of the process, we’ll give you a detailed report with feedback and recommendations that will allow you to plug any gaps and optimise all your future bids – and even the full bidding process.

We can also use the information we’ve gathered with you to create a tailored programme of support to tackle areas for improvement.

How long will it take?

Typically, a review of one bid will take one day.

But this could vary, depending on the size of the bid submission and the tender documents. For large submissions, we will agree with you whether you’d like us to focus on certain sections or to invest more time to analyse the full submission.

Where does it happen?

We’ll perform the analysis remotely and email you the report.

What are the next steps?

Use the form below to send us a message or book a consultation call to gain clarity into your current challenges and discover how we could help.

Get in touch

Call +44 (0)1273 732 888, send us a message or
Book a consultation