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Posted by: Stephanie Joy Hubbard
28 / 07 / 22
Thinking of creating an internal newsletter for your company employees? There’s a pile of great reasons to do it. But when everyone’s busy with their day job, an internal email landing in your inbox can seem like just another task on the to-do list. So how can you create an employee newsletter that people want […]
21 / 07 / 22
We are constantly bombarded with emails, messages, notifications and information every second of our waking lives – in our personal lives and at work. But what if it’s your job to pique someone’s interest enough at work that they’ll carve out a little piece of attention for you and your message? It’s no easy task. […]
Posted by: Tom Gard
30 / 06 / 22
As you’re here, you may be considering creating a bid library – or whipping an existing one into shape. And probably with good reason. A well-kept bid library can save you time (and stress) on every bid you create. It should also help you to make the most of every bid you’ve already written. For […]
Posted by: Rob Ashton
29 / 06 / 22
As you read this, a miracle is happening. Your eye is detecting dots and squiggles on the screen in front of you and your brain is translating them into a voice in your head. Just glancing at your phone or clicking a link in an email is enough to fire up an entire network […]
31 / 05 / 22
You’d probably have to travel pretty far to find someone who loves to fill in forms. But they are an essential part of life. And if you respond to tenders – especially for public sector contracts – the form-like PQQ (or SQ) will be an essential part of your working life. So we’ve created a […]
30 / 05 / 22
The call to action (or CTA) is one of the most important elements of an email. Whether you’re writing a newsletter, marketing email, fundraising request, or even an internal company email, a good CTA is what will motivate your readers to take action. But how do you ensure a CTA is compelling, clear and stands […]
28 / 04 / 22
The Public Services (Social Value) Act (2012) came into force in 2013. Its goal: to ensure the vast sums handed down by the government to the public sector produce benefits – or ‘social value’ – beyond simply providing services. The act created an expectation: those receiving public money would spend it in ways that maximise […]
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