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Posted by: David Cameron
28 / 07 / 21
‘I’m pregnant.’ Words to normally evoke joy (or panic). But the person telling me this good news wasn’t my partner – she was my internal communications manager. I wasn’t a happy parent-to-be, I was a rookie middle manager in a large public sector organisation. My (yes, slightly panicked) reaction was: ‘What do I do next?’ […]
Posted by: Stephanie Joy Hubbard
06 / 07 / 21
It’s easy to imagine that stories are for bedtime reading, not business writing. But there’s good reason to challenge that assumption. Using some of the classic elements and structures of storytelling will appeal to an intrinsic and emotional part of your audience’s minds, and make many things you write or present at work more effective […]
Posted by: Catie Holdridge
30 / 06 / 21
As a learning and development professional, you’ll know only too well the wide range of documents, updates, posts and messages you have to write in the course of your work. And you know that each one plays a part in the success of your learning programmes. So how do you ensure everything you create is […]
Posted by: Rob Ashton
08 / 06 / 21
Of all the many conversations I had with senior lawyers in the strange summer of 2020, there is one in particular that stands out. It was with an M&A practice head at a top 20 law firm. She’d spent months wining and dining the founders of a mid-size tech company who were planning an exit. […]
24 / 05 / 21
We each have one voice – but many tones. A voice is the unwavering style in which we speak, it’s our personality. But our tone changes depending on the situation we’re in. For example, our tone will be different when we’re talking to a child than when we’re talking to an adult. This is as […]
05 / 05 / 21
You may or may not be tempted to visit a tailor the next time you want to buy a suit. But you probably know that if you did, you’d end up with something that fitted you much better than if you went with off-the-rack. The same is true of training. We run scheduled courses that […]
27 / 04 / 21
So, you created a social media strategy and have the thumbs up from your internal stakeholders to start putting your strategy into action. What now? Well, it’s time to turn ideas into execution. One key to success on social media is being consistently active – but this can also feel like one of the biggest […]
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