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Who is it for?
Anyone who needs to write online content, including intranets, blogs or any other web page.
(Just looking for training for yourself? See our course for individuals here.)
What level is it for?
Any level. We tailor the content to meet participants’ needs, documents and backgrounds.
When and where
Date arranged around you. We can train at your site, anywhere in the world, or train your team remotely online.
Flexible, typically one day.
We can also cover select key aspects of this course in a 90-minute lunch-and-learn session for larger groups.
We can train from four people up to your entire organisation. Each session has a maximum of ten delegates.
Not exactly what you were looking for?
No problem. We can combine elements from any of our courses so what you get fits your needs exactly.
Let’s talk about your course
More and more, professionals in almost any department are called on to write web content. This can include almost any kind of digital content writing – blogs, intranet pages, marketing copy or anything else that fits in the four borders of a web browser.
This day of targeted training will dramatically improve the effectiveness of your team’s web writing. By taking real-life examples of the web content your organisation produces, we can make sure all the training materials are entirely relevant to your team.
A key feature of this course is that all delegates receive our unique pre-course writing analysis. This covers 15 different areas of writing skills and helps us ensure the training meets the delegates’ precise writing needs.
By the end of the training, attendees will be able to:
Learn all about this course
What our delegates say about us.
Excellent course; entertaining, practical and easy to apply.
Gillie Guy, RBS
Very interesting course with an enthusiastic, knowledgeable and effective trainer.
Kate Canham, Army Info
Great course – really tangible lessons learnt to put into practice immediately.
Michelle Dixon, Imperial College Healthcare NHS Trust
Excellent course. A fresh approach to what could have been a dry topic.
Fergal Cooney, EMA
What our delegates say about us
Unique pre-course analysis
Full course customisation
Over 19 years' experience
Our expert trainers
We analyse the writing of every attendee on the course according to 15 different areas. This means our trainers will have a solid understanding of the writing issues of every one of your people – before anyone even enters the training room. It's a method unique to Emphasis that's successfully helped around 50,000 professionals across the world.
You have access to our dedicated helpdesk for a year after your course.
You will also receive regular free tips and resources by email. We also offer optional post-course coaching clinics.
Our specialist learning designers work hard to create a programme that’s customised exactly to the problems your team are facing.
We’ve helped improve writing and communications skills for over 50,000 delegates and we’ve worked with over 5,000 companies – including many just like yours. See our case studies here.
We make sure to match the right trainer to your organisation, meaning you can rely on getting someone with the best skills, approach and experience to solve the challenges your team are facing.
All our trainers and consultants have years of professional experience in writing, editing and communications. And every one goes through a six-month onboarding process to ensure they can effectively and engagingly deliver that expertise to you in the training room.
High-impact business writing
Effective email writing
Let us build the course for you