Welcome to the blog – advice, opinions and musings on how to make words work
I hope you are well. No, really – I do. But have you ever noticed how those five words have become the default opener for almost every email? Why do we write that? My colleague Catie recently pondered this question on LinkedIn, after seeing a jokey post about it on...
If 'excitement' doesn't quite sum up your feelings about AI right now, what does? Discomfort? Frustration? Denial? If so, you’re not alone. This...
You might think of artificial intelligence mainly as a new way to draft short emails or outline reports in seconds. If you do, you're in good...
AI is already transforming how many of us write. But evidence is beginning to emerge that it may also be harming our organisations in a way that...
I’ll never forget the first time I was asked to write a report. I had recently graduated and was two months into a new job with the Environmental...
Simplicity is often misunderstood and underrated. One of the biggest myths in business writing is that complex topics need complex documents. The...
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Years ago, not long after I started Emphasis, I found myself in conversation with a young training manager for one of the UK’s biggest companies. We...
Many of us are still hoovering up pine needles from the living room carpet. There may even be a lone chocolate rattling around the Quality Street...
Disappointingly, the good people at the Oxford English Dictionary have chosen not to name Documentese as their 2024 Word of the Year. But as their...
There’s one critical problem with most articles and videos on ChatGPT. And it’s glaringly obvious to anyone who works in a sizeable organisation....
An embarrassing mishap befell me during my recent summer break. It happened when I was searching for the bathroom in an unfamiliar West Country pub....
I found myself in a strange situation recently – I was approaching a long Zoom call with genuine excitement. It was a webinar by an expert I'd just...
Telling someone they need help with their writing rarely lands well. You may be right. They may even agree with you. But they'll still probably feel...
One of the biggest dangers of relying on AI writing bots is perhaps not the most obvious. It’s not that what they produce is inferior to human...
Most of us don't like the way we look in photos. We wince slightly when we glance at a picture that includes us. Despite how it might feel, though,...
Let's start out with a quick question. Look at the line on the left in the image below. Which one on the right do you think is most similar: A, B or...
Much of what we write often sails way over our readers’ heads. The problem is that we take our own knowledge for granted and assume that everyone...
The headline almost leapt out of my screen. It was June 2020. Every day was bringing another batch of harrowing news stories. Yet this one, on the...
One of the biggest killers of great ideas (and even greater careers) has to be impostor syndrome. I've met countless professionals who were held...
I've got a quick question for you. How many people live in the Australian capital of Sydney? Is it two million? Five million? Seven million? The...
A paper to the board can be incredibly powerful. But you have to tell them what you want and make sure they actually read it.
Organisations are full of documents that don't work. The CEO of a London bank recently told me that he'd spent 20 minutes of his last board meeting...
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