Welcome to the blog – advice, opinions and musings on how to make words work
Getting someone to read a document is often a bit like pushing a car that won't start. You have to overcome a ton of inertia at first. But it then takes much less effort to keep them moving. You're already halfway there if you can get them to read the first few...
People read your documents until they can stop. Then they do. But that's not because we have limited attention spans. The truth is that we can focus...
One of the biggest business-writing myths has to be that shorter is always better. 'Less is more,' say those who claim to be in the know. Keep it...
Imagine you've just got a text from a friend. Which of these two messages would you react to more strongly? A: 'The forecast doesn't look great...
Have you ever written what you thought was a perfectly clear email, only to get a reply ten minutes later that left you scratching your head?...
Have you ever missed an obvious typo and wondered how? Maybe it was even in a title in bold, 24-point type. Or perhaps you overlooked a howler in a...
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Have you ever noticed how something strange happens whenever we sit down to write a document? In person, we might be able to explain even the most...
When most people set out to write something like a report or proposal, they make one fundamental error. They might adapt a similar one that they...
Once, in pre-Emphasis days, I found myself in a training room full of people whose body language told me that they really did not want to be there....
It's one thing when stress intrudes on your own working day. But when you're responsible for a team, their stress is your stress too. If you're...
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