Writing Matters

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Is AI writing about to choke us?

Is AI writing about to choke us?

AI is already transforming how many of us write. But evidence is beginning to emerge that it may also be harming our organisations in a way that could be hard to undo. The tech definitely has the potential to be a huge help for hard-pressed knowledge workers, who...

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Why simple scares us

Why simple scares us

Simplicity is often misunderstood and underrated. One of the biggest myths in business writing is that complex topics need complex documents. The...

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