What you can learn from the politicians’ writing mistakes

In case you’ve missed it, there’s an election looming large here in the UK. But did the parties just throw away their opportunity to write manifestos that would win our hearts, minds and votes?

If you’ve been on one of our courses, you’ll know that detailed document analysis plays a key part in all our training. So we thought it would be fun to put the party documents through a similar process. (Never let it be said that we don’t know how to live.)

And the result? Well, it looks like the parties need to radically overhaul their writing styles if they want to connect with voters. Read the full analysis and see how the parties shaped up against each other here.

Image credit: Ballot box used as a donation box by George Parrilla used under CC BY 2.0 / cropped from original