Bespoke training

Give your team the communication skills to get results

We design in-house training that solves your challenges so you achieve your goals – whether that’s board reports that drive decisions or pitches that win business.

Let's discuss your needs

Is poor communication costing you more than just time?

of time is spent on written communications

A typical office-based employee spends between 50% and 70% of their working week on written communications.¹ ²

hours per week are wasted on poor communications

Each week an average of 3.7 hours is spent coordinating team communications unnecessarily, with another 3.5 hours lost waiting for information.⁴⁵

Cost per employee each year

Poor communications are estimated to cost businesses between £4,513 and £8,000 per employee each year.⁴

¹The State of Business Communication: The Backbone of Business is Broken (2022) Grammarly and The Harris Poll, ²The State of Work Report (Multiple years), Slack
³The Social Economy: Unlocking Value and Productivity through Social Technologies (2012) McKinsey Global Institute
⁴UK workers costing businesses £8,000 each a year thanks to inefficient communications (2017) Mitel
⁵‘Super-Working’ Britain Survey (2012) Siemens Enterprise Communications

Courses tailor-made for impact

We don’t do ‘off-the-shelf’. We work with you to tailor our training so it solves your specific challenges. We can adapt any of our programmes for teams of any size, focusing on the skills that will make the biggest difference to your organisation’s performance.

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‘We chose Emphasis because they really “got it” – from the writing samples we provided, they really understood exactly what we needed and what our issues were.’

The King’s Fund

Popular programmes we can customise for you include:

Effective email writing with AI

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Writing to influence policy

Effective email writing

Writing exceptional board reports

Press-release writing

Proofreading professional documents

Writing for the web

Storytelling in business

Effective writing for business development

Technical writing

Training built on data, not guesswork

Before we train anyone, we need to understand them. That’s why every programme begins with our unique analysis. Each participant provides a sample of their writing, which our experts review against 15 key metrics of effective business communication.

This diagnostic gives our trainers a detailed profile of every attendee before they even enter the room.

Creating personalised learning:

70% 70%
50% 50%
20% 20%
60% 60%
90% 90%

1

The training is tailored to address the group’s specific weaknesses.

2

Your people get personalised, evidence-based feedback.

3

You get a meaningful, measurable return on your investment.

A straightforward process

We make arranging your team’s training as simple as possible.

We listen and diagnose

First, we’ll talk with you to understand your organisation’s challenges and what you want to achieve. We’ll review your real-life documents to pinpoint exactly where and how we can help.

You get a tailored plan

You will receive a clear training plan from us. It will outline the course content, the delivery format (online or in person), the schedule and all the costs.

There are no hidden surprises.

Your team gets expert training

Based on our diagnostics, your expert trainer delivers a practical, engaging programme.

We focus on training skills your people can use the very next day, using exercises built around your own documents and communications.

We make the learning stick

Learning doesn’t stop when the course ends. We provide access to expert follow-up support and a wealth of online resources to ensure your team feels confident applying their new skills long after the training is complete.

Delivered and personalised by passionate experts

Our specialists aren’t generalist, career trainers – they’re seasoned practitioners, editors and award-winning communicators, who have solved these problems in real business situations.

(But yes, they’re expert trainers, too.)

Learn more

Kathy

Professional editor and published author

Gary

Published author, communications specialist and executive coach

Melissa

Experienced radio journalist and producer

Jack

Scriptwriter for major automative brands, qualified ESOL teacher

Doug

Journalist and sub-editor at major UK newspapers, professional copywriter

Chris

Experienced facilitator, media professional and editor at the BBC

David

Internal & corporate communications specialist, freelance writer/editor

Simon

Experienced coach, broadcaster and journalist

Richard

Proposal and fundraising expert

Sara

Award-winning writer, trainer and PR strategist

Let’s make an impact together

We’ve helped over

learners

Give your communications the

emphasis they deserve

We’ve improved how over 90,000 professionals work, write and engage with each other.

Read our case studies

Get in touch

'It's had a huge ripple effect on the amount of time that people are having to set aside. That has an impact: you've only got so many hours in your day.'

Mel Hume

The Mortgage Lender

'Clear writing has helped lift our credibility. It's important to know how to channel passion for the right audience. It feeds into us being very effective in our advocacy.'

Fae Mira Gerlach

Refugee Rights Europe

‘We came second place for a one million pound contract a year previously, so to get a 2.9 million pound contract was just amazing.’

Serreta Pritchard

One YMCA

‘The Emphasis training course we attended was outstanding. It’s enabled our bid writing to be far more direct and effective, and helped us to find a more unified voice.’

Kim Shaw

Suez Environnement Group

‘We feel more confident in our writing and have a much clearer idea of what our clients are looking to get from us.’

Don Turner

Spinning Clock

‘The training has given us a common identity for how we write our documents, and that has been recognised by our clients as very valuable.’

Peter Hodgetts

SeaRoc Group

‘Emphasis showed us that it is good practice to write in simple terms that your clients understand, and feel enabled and empowered by.’

Jo McKay

Nabarro

‘We've been more successful in our business goals since the training and have won a number of recent bids.’

Chris Edwards

Liverpool John Moores University

‘We chose Emphasis because they really “got it” – from the writing samples we provided, they really understood exactly what we needed and what our issues were.’

Mary Jean Pritchard