Writing for social media course

Who is it for?
Any team that writes on social media – whatever their platform.

What level is it for?
Any level. We tailor this course to the experience of your team.

When and where
Date arranged around you. We can train at your site, anywhere in the world, or train your team remotely online.

Course length
Flexible, typically one day.

We can train from four people upwards. Each session has a maximum of ten delegates.

Let’s talk about your course

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More and more teams need to write on social media – to talk to clients, influence conversations and expand the reach of their brand.

This course will show your team how to write posts that get noticed and shared, and how to join in with the conversations that follow – all while achieving your business goals.

A key feature of this course is that all delegates receive our unique pre-course writing analysis. This covers 15 different areas of writing skills and helps us tailor the training to the delegates’ precise writing needs, delivering long-lasting business benefits.

By the end of the training, attendees will be able to:

understand the fundamentals of social media
understand their audience and how to reach them
write for different channels (including LinkedIn, Facebook and Twitter)
define what counts as ‘good content’ through being focused on their readers
use the right style and tone for your organisation
plan and schedule content using an editorial calendar
reply to comments and complaints effectively and empathetically
promote content across channels.

 Learn all about this course

Get the full course guide (PDF)

Enquire about this course

Call +44 (0)1273 732 888 or send us a message